History

A little history…

DeRolicious Delights Inc. (formerly DeRobertis Pasticceria & Caffe established in the East Village at 176 First Ave. NYC); has transitioned through the 4th generation. Our new location is 64 ½ Market Street, Clifton, NJ 07012.

We continue to be family owned and operated at our new location. Paolo DeRobertis, our great-grandfather, established DeRobertis Pasticceria & Caffe in 1904. The original name Caffe Pugliese was in honor of his birthplace; the Puglia region of Italy in the province of Bari. Paolo DeRobertis trained and passed the business on to his son, John DeRobertis Sr. (our grandfather) in 1928. With his wife (our grandmother) Antoinette, they instilled quality through their family values, work and dedication. Our grandfather (2nd generation) passed the business and values onto his son John DeRobertis (our father-3rd generation) who with his children, Dana & John Jr. (4th generation) and Head Baker Tony of 30 years, continued the business until Dec. 5, 2014.

In a world that is ever changing, journeying our lives to new places, one thing that shall remain a constant is family tradition. Our lives have transitioned too and we would like to continue our journey with you by sharing our unique, traditional family recipes since 1904. Our products are available to you through our website via pickup, phone & Internet mail order. We also have a retail area where you can enjoy our homemade Italian ices, fresh cannoli and daily specials.  Click here for our store front location and hours.